Google Dismisses Any Recent Major Algorithm Update



Google is continuing to create sensational news. The latest rumour is that webmasters have felt sharp ranking declines or sudden increase in their rankings. Even tracking tools are suggested to show volatile behaviour. For example, Google tracking tools such as Accuranker, SERP Metrics, RankRanger and Advanced Web Rankings are exhibiting explosive temperament.

But Google executives are reassuring everyone that Google weather in respect to algorithms is quite calm and steady. Top senior web analysts working for Google have reported that they haven’t met any webmaster or web developer with complaints against sudden ranking changes. Google webmasters John Mueller and Gary Illyes confirm that slight changes are always happening in Google, but no major algorithm update has happened since Penguin.

But, reports are also pouring in that the second edition of the ‘mobile friendly’ algorithm update has been fully rolled out. This was announced by John Mueller on May 12th, 2016.  Way back in the month of March, Google had decided to enhance the mobile friendly update for the benefit of mobile users. Thus, we can only speculate that the slight changes mentioned by senior heads of Google may be pointing towards the rolled out version of mobile friendly algorithm, which happened in the start of May.

The changing history of the Google algorithm world has to be seen to be believed. Every year, Google manages to bring massive changes in its search result algorithm (more than 500 times). While many of the changes are negligible, crucial algorithm updates like Google Penguin or Panda have affected lives of websites in more ways than one.

Marketers keeping a tab on Google search history know that such Google updates are done to keep up the quality of the search results, increase organic website traffic and improve the quality of SEO. You may come across hundreds of search market blogs or websites that showcase key algorithm changes, which have created significant impact on the search results.

Online news and web developer reports have added to the confusion. Has Google made any major changes or rolled out a hefty update in its entirety? Or is it just the season of small changes adding up to create a great disturbance in the search result rankings? 

Comments

Post a Comment

Popular posts from this blog

What Are the Most Effective and Profitable Social Media Marketing Software for Business?

Image
Social media marketing is undoubtedly one of the best SEO tools to be used to promote your business. However, there has to be proper objectives and goals to guide your strategy and take your business to another level. In this piece, you can identify some of the Best SEO Software and tools prevalent in today’s SEO scenario. #1: Increase Awareness Regardless of your business type, you have to enhance your brand awareness. It is the primary goal in today’s SEO front. So, in order to build your business social presence, you can use several tools, such as: Blogs: A powerful and reliable social media tool that can be used for marketing campaigns like lead acquisition, email marketing, brand building, SEO, relationship building etc. Groups, Communities and Forums: These are immensely powerful tools that can drive a lot of new leads, customers, and sales. Social Profiles: Having your profiles across social networking websites like Google+, Facebook, Twitte
Read more

Is Google Penguin 4.0 Coming in March 2016?

Image
All of Google’s updates, in the past, have had major effects on the business community, as the updates do away with all the websites which employ doubtful means to up their rankings. This has alarmed all businessmen that their hardwork and following of guidelines will prove fruitful to them as this will see a rise in the rankings. Google Webmaster Analyst Gary Illyes , said on Twitter that we could expect to see the new Google update “Penguin” be released sometime this year, which is wonderful news for all those SEO consultants who follow guidelines and stick to the right path. Expected Impact It will improve the search engine in so many ways, as it will work with hand in hand with the live index, just like Panda before it. The Penguin update was first released in 2012, and it caused a lot of stirrups, as websites which weren’t going according to specified SEO guidelines had now been erased from search results. This update is designed to improve on spam link tactics, and keep
Read more

5 Best SEO Tools for On-Page Optimization

Image
On page optimization techniques aim at increasing your site ranking on search results pages. Higher the ranking, higher would be your site traffic and higher chances of opportunities. SEO tools play a key role in optimizing your website rankings. This blog summarizes the top SEO tools review and compare top SEO tools. Check out these top 5 SEOtools if you are targeting higher SEO ranks: 1.       Google Webmasters Tool Use Google’s Webmasters Tool itself to know how Google sees your website, analyses and ranks it. Use these user friendly free tools to troubleshoot your site and modify your site for better performance. Use the tool and quarantine the malicious links. Get PageSpeed Insights. 2.       Check My Links Use this free tool to check broken links on your site. Fix broken links easily as the tool marks all good links in green and broken links in red. Correct the pages easier and quicker. 3.       Moz Pro Tools Use this all-in-one tool to in
Read more